If you’re living in the Midwest, you might be feeling the winter blues as the cold weather drags on. But don’t let the season get you down! Your apartment community can create some excitement by celebrating a fun and inclusive twist on Valentine’s...
The efforts made by leasing teams to remove obstacles and simplify the process for prospective renters can greatly impact their experience. Recent studies show that even after the pandemic, tools like virtual tours, self-guided tours, and interactive floor plans have...
Online Curb Appeal: In today’s digital landscape, a strong online presence is essential for success in the apartment rental market. With 90% of prospects initiating their search online, and 85% doing so via mobile devices, it’s crucial to ensure that...
As we geared up for our monthly in-person training for prospective Smart Staffers entering the Residential Property Management (RPM) industry, it became evident that our leasing training needed a substantial boost. Our recruits, many of whom were new to the industry,...
In any emergency situation, having a solid emergency preparedness plan is crucial. As a property manager, it’s your responsibility to ensure that your building is as safe as possible for all of your tenants, and that means creating and continually improving upon...