In rental property management, the importance of curb appeal cannot be overstated. First impressions, both digital and physical, have a profound impact on a prospective resident’s decision-making process and the overall resident experience.The Digital Welcome...
If you’re living in the Midwest, you might be feeling the winter blues as the cold weather drags on. But don’t let the season get you down! Your apartment community can create some excitement by celebrating a fun and inclusive twist on Valentine’s...
The efforts made by leasing teams to remove obstacles and simplify the process for prospective renters can greatly impact their experience. Recent studies show that even after the pandemic, tools like virtual tours, self-guided tours, and interactive floor plans have...
Social Media- Are You Doing It Wrong? Since 2008 (probably even before that) businesses found themselves reluctant to jump into Social Media. I remember having a conversation with my supervisor at the time about signing our apartment community up for a business...
As a property manager, you always have one thing on your mind – how to promote your apartment community. In 2018 most people would say that’s a simple answer: social media. While it’s true that social media has transformed daily life and ways to market your property...