Smart Apartment Solutions’ decision to transition to a remote business model was a carefully considered journey, not an overnight decision. In 2020, like many others worldwide, Smart faced significant changes due to the pandemic. Our bustling office gradually...
Empathetic listening, a principle championed by Stephen R. Covey, holds the potential to revolutionize not only leadership and team dynamics but also the overall well-being of individuals. Covey defines empathetic listening as the skill of accurately mirroring a...
In today’s fast-paced digital landscape, standing out and capturing attention is essential for successful marketing, especially in the competitive field of rental property management. One innovative tool that has proven to be a game-changer is GIF marketing, a...
Crafting an effective outreach and marketing plan for your apartment community necessitates meticulous consideration of branding, community identity, target demographics, and budgetary constraints.In our “Outreach for Smarties” class, we explore a range of...
Many operators have engaged in resident surveys for a considerable time, but it’s time to move beyond merely checking tasks off the list. Resident surveys, especially when constructed with well-written questions, offer valuable insights that can uncover blind...